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Even Small Nonprofits Should…
<Donning my Kevlar suit now.> I'm going to catch a lot of flack for this article. A lot of good…
Monday October 24
Get your dog rescue…
Ready to break out of the rat race for funding? Cool. Because I need some case studies for this new…
Wednesday March 31
How I raised $2168.74…
The single most critical thing you have to learn is that it's not your charity. It belongs to the public.…
Monday January 04
Birthday Fundraisers on Facebook
Do you do birthday fundraisers on Facebook? If not, you should. This one took a hair under six minutes to…
Monday June 15
Books for Micro-Charities
Okay, this is incredible. If you're running a small group -- less than half a mill a year -- that's…
Wednesday February 05
Ten Things I Wish…
"Let's save some dogs," they said. "It'll be fun," they said. And on most days, yeah. Doing rescue, running…
Saturday September 28
Vet Bill Resources #4
PET URL INFO Breed / Condition / Location Specific Requirements Dog and Cat Care Credit Covers routine and emergency…
Sunday July 14
Vet Bill Resources #3
PET URL INFO Breed / Condition / Location Specific Requirements …
Sunday July 14
Vet Bill Resources #2
PET URL INFO Breed / Condition / Location Specific Requirements …
Sunday July 14
Vet Bill Resources #1
Here is a list of places you can get help with vet bills. This is the first in a series…
Sunday July 14
Don't Say This
Raising money for a rescue group or small charity? If you're using either of these phrases, you're probably killing some…
Saturday July 13
Why Tax-Deductible Is No…
Tax laws -- enough to drive you crazy, right? Well, pay attention. This latest round of tax changes may be…
Saturday July 13
Tracking Collars
There are two or three basic approachs to tracking collars. 1. GPS based using cell phone towers 2. GPS…
Wednesday June 19
Are you making this…
You know what the most critical thing is that rescuers and other charities forget? It’s that they’re fulfilling a duty…
Friday March 15
How to get your…
So what is a donor anyway? Somebody who gives you money, right? No. A donor is a friend. Your…
Thursday July 26
Reciprocity
What's the principle of 'reciprocity' and how does it work in fundraising? What it boils down to is that it's…
Sunday April 01
The Three Adjective Fundraiser
This three adjective approach -- or three phrases, in some cases -- is one of my favorite templates for fundraisers.…
Thursday February 01
Passive Income Programs
Make money while you sleep! Isn't that what all those get rich quick schemes promise? Yep, it is. This…
Tuesday October 04
The Ultimate Guide to…
If you're running a charity, especially a dog rescue group, you're always worried about money. It's a constant battle to stay…
Monday September 12
Stuff you love to…
Have you quit beating your spouse yet? For most groups, that's how they feel when I ask them, "How often…
Wednesday August 24
"Stop the bleeding, start…
That's the first thing you learn to do in an emergency -- if you've got an arterial bleed, that'll kill…
Wednesday May 25
Keeping the kennel smelling…
Now, we all know the best way to keep your kennel smelling great is to keep the stuff that makes…
Monday May 23
Do you have a…
So many groups talk about getting their 501(c)3 LOD -- Letter of Determination, for you civilians -- so that they…
Friday April 08
Facebook pixels and other…
Are people who like your Facebook page seeing all your stuff? Nope, probably not. Unless they've turned on all…
Wednesday March 09
How to increase your…
So many people like your Page! So why aren't they seeing your stuff? Here's what you can do --…
Sunday March 06
Four ways to reach…
Nobody's listening to you. About a year ago, Facebook throttled back on how many of your supporters see what you…
Sunday March 06
$10,000 Google Ad Grant?…
Now, you might not think it's a great idea. After all, who needs more phone calls from people who want…
Tuesday July 28
Five Myths About Fundraising
Myth: We live in a small, poor county and nobody will ever give us donations. It's hopeless. FALSE! Many small…
Monday July 27
Let Ebay sellers help…
This is one cool program. Ebay lets seller designate a portion of the sale price on an item as a…
Monday July 27
What Donors Want
Here's what donors want: To help. To feel good about helping. To belong to a group that does good things.…
Wednesday July 22
Brown Dog Red Collar
Want to see your volunteer and supporter enagement skyrocket? Implement a Red Collar program as part of your fundraising plan!…
Wednesday July 22
